It’s an ironic twist for many modern professionals – the issue isn’t an absence of motivation. Quite the opposite, it’s having an abundance of it, sometimes misdirected. So how do you know if you’re stuck in a loop? 1. The Never-Ending Tomorrow You’re always saying, “I’ll do it tomorrow.” Whether it’s your personal projects, that …
In today’s rapidly evolving digital landscape, performance marketing has become synonymous with going “digital” in every aspect. These crucial metrics are your guiding stars — your Key Performance Indicators (KPIs). Let’s dive into the key KPIs that drive marketing success: 1. Reach and Impressions This metric revolves around the overall engagement and interactions between your audience and …
Unlocking Success: Essential KPIs for Your Marketing Agency or Department Read More »
Ever feel like you’re running out of time? Not sure where to start on your journey to progress and growth? Here’s a cheat sheet for you! 1. Baby Steps: Big tasks can be intimidating. The solution? Break them into smaller, manageable chunks. This way, you can get started right now. The bigger the task, the …
Performance marketing is a hot trend in digital marketing. It’s all about working with numbers and measurable indicators known as KPIs (Key Performance Indicators). These indicators can include clicks, reach, leads, sales, profit, LTV (Lifetime Value), ROI (Return on Investment), and other marketing metrics. The core of performance marketing is connecting overall business goals with …
Key Performance Indicators — Simply About KPIs Key Performance Indicators, commonly referred to as KPIs, are measurable indicators of progress or success in any business activity. They represent either qualitative or quantitative characteristics of specific processes within a company. For instance, revenue in dollars, return on investment (ROI) in percentage, hours spent on tasks, the number of …
For any projects, even a project to reduce chocolate consumption! These are my productivity-boosting techniques. Notes Generating ideas is crucial. But, as is often the case, nothing comes to mind when you need it most, especially when there’s a lot to do. Brainstorming isn’t always the solution. So, keep notes on your phone handy at …